An astute advertising professional, he took Ogilvy & Mather India to the number one position after coming on board as managing director in 1994
With India contributing only 2% to its revenues, the multinational is focusing more on key markets like the US and China.
The brothers, who began their ad journey a decade apart from each other, Piyush in 1979 and Prasoon in 1989, will be the eighth recipient of the award.
'Virat is the captain of the Indian side and Anushka is an A-list Bollywood actor. Something like this has not happened before.'
Ad spends to revive in 2018; India likely to add Rs 47,028 crore in the next five years
From anti-profiteering to affixing stickers on existing stocks, FMCG companies are bracing for new set of GST challenges
This time food regulators found excess presence of ash content in Maggi
A strong supporter of the new tax regime, Adi Godrej tells Viveat Susan Pinto the second half of FY18 will be even better for consumer goods companies as challenges abate.
In the coming months, Lever Ayush will venture into categories beyond soaps, shampoos, toothpastes, lotions and moisturisers, its current segments of operation, as it seeks to give the brand a horizontal push.
In an interaction with Viveat Susan Pinto, Thomas Lutz, head of the consumer and retail practice at The Boston Consulting Group. highlights some of the top consumer trends in India and the way forward for companies.
Most business groups in India, including Godrejs, Tatas and Mahindras, have seen patience tested in JVs, with some of them winding up quickly
Hershey's plans to raise its India presence and introduce some of its global brands, beside looking at more manufacturing facilities here.
60-plus men and women who live independent lives are becoming the cynosure of ad men's eyes.
43 McDonald's outlets in New Delhi-National Capital Region were forced to down shutters following lapse of their eating-out or health licences in June.
CPRL Board may meet this week to decide if the outlets in the north and east of India can be kept open till the matter is settled in courts
Vikram Bakshi says the 169 stores will remain open, McDonald's says it will take steps to enforce termination.
On Tuesday, Bajaj Electricals extended its brand licence agreement with UK-based kitchen appliances major Morphy Richards, launching a new range of products. Chairman & managing director Shekhar Bajaj, cousin of industrialist Rahul Bajaj, tells Viveat Susan Pinto the company will increasingly focus its attention on its consumer products business.
Following the World Cup, companies queue up to sign Mithali Raj and Harmanpreet Kaur.
Piyush Pandey retiring? I'm not going anywhere, says O&M's South Asia executive chairman.
Channels across the board from news to general entertainment, music and movies telecast half-hour to one-hour advertorials promoting these products, mainly during non-prime time hours
© 2026 Rediff.com - Investor Information - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances